Lights, Camera, Action — NRC Raised the YouTube Bar in 2013
December 30, 2013
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Ivonne L. Couret
Public Affairs Officer
We had a very productive year on our YouTube Channel in 2013. We posted more than 30 videos, including 15 produced in-house with original content. The latest is a recap of some of the highlights and accomplishments of 2014.
Other “original content” videos included four that spotlighted high-interest topics; six that included agency staff answering questions about NRC activities; two that reflected on historical events and two kid-friendly videos including our first cartoon.
That cartoon, A Day in the Life of an NRC Resident Inspector, made it to our No. 3 spot for all-time video views – quite a feat considering it was just posted in October. Another popular video was our historian’s recount of the Three Mile Island Accident.
Other videos include small segments of important Commission meetings, with links to the full video archive.
We saw a 38 percent increase in our YouTube subscribers and growing interest in the platform. Almost half of our total YouTube views occurred in 2013 even though we debuted the platform back in 2011. Our numbers keep growing and the public continues to watch us.
What’s next? Being mindful of the reduction of resources and budget, there will be a bit fewer videos produced in 2014. But we will be focusing our efforts on the higher interest topics.
Currently in pre-production are two videos we think you’ll find worth watching. One is a conversation about the decommissioning process since five nuclear power plants have announced they are shutting down. And we will be taking a historical look on how the NRC began.
Also, next year we will be featuring more motion graphic videos that will provide quick, lively presentations of NRC information, activities and programs.
What video topics would you like to see? Let us know through your blog comments or email us at firstname.lastname@example.org .